In 1984, two skinny twenty-somethings started a communication design firm in Gastown, Vancouver, BC.

There were only a handful of design firms in the city, and in four years at the Vancouver School of Art we saw not one class on how to run a business. What we did learn was that the world worked better with good visual design. Ray was uncompromising in his standards and inventiveness. I went after the best clients in Western Canada—and got them. We worked in tandem, built a great team, and the clients were thrilled.

Trade magazines started to notice. They ran feature articles. The awards began to pile up—more than 200 of them.

This is the story of Herrainco Brand Strategy + Design.